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SUPPLY STRATEGY/The Concentration Problem: What Actually Reduces Magnet Supply Risk— Twin Pole PartnersSUPPLY STRATEGY/The Concentration Problem: What Actually Reduces Magnet Supply Risk— Twin Pole Partners
Industries

Sectors we power

Traction rotor, laminated stack with magnet slots
Traction rotor, laminated stack with magnet slots

Electric Vehicles

+11% CAGR
NdFeB demand, EV traction

A permanent magnet synchronous traction motor carries roughly 1–2 kg of Nd-Fe-B per vehicle, before the thirty-odd other components — power steering, pumps, ABS, sensors, speakers — that each carry their own. Dr Gopalan's research addresses the traction magnet supply problem directly.

Adamas Intelligence, Rare Earth Magnet Market Outlook to 2040

Aerospace

+15% CAGR
NdFeB demand, advanced air mobility

Actuation systems, turbine components, and defence electronics demand the highest-spec Sm-Co and Nd-Fe-B grades — materials Dr Gopalan developed for strategic applications.

Adamas Intelligence, Rare Earth Magnet Market Outlook to 2040

Industrial Robotics

+29% CAGR
NdFeB demand, robotics

Collaborative robots and servo motors require high-density, thermally-stable permanent magnets at scale.

Adamas Intelligence, Rare Earth Magnet Market Outlook to 2040

Wind Energy

≈650 kg / MW
PM mass, low-speed direct drive

Permanent magnet mass runs to roughly 650 kg/MW in low-speed direct drive, about 160 kg/MW at mid speed and around 80 kg/MW in high-speed geared designs — the drivetrain choice moves rare-earth exposure by a factor of eight before anyone negotiates a price. Offshore machines then run them in a salt-laden environment that puts coating and corrosion performance on the critical path.

Resources, Conservation & Recycling, 2024 (peer-reviewed review)

Defence Manufacturing

+6.8% CAGR
Samarium-cobalt magnets, 2026–35

Sm-Co magnets in missile guidance (Prithvi), satellite servo accelerometers, momentum wheels — the most supply-chain-sensitive magnet consumer.

Expert Market Research, SmCo Magnet Market

Medical

+6.4% CAGR
Rare-earth magnets, all end uses, 2025–30

MRI and imaging systems, surgical robotics, infusion and ventricular assist pumps, hearing aids and dental retention — Nd-Fe-B in both high-field and miniaturised forms, qualified under medical-grade traceability and biocompatible coating requirements.

MarketsandMarkets, Rare Earth Magnets Market, 2025

Industrial Automation

+6.9% CAGR
Servo motors, 2024–30

Conveyor systems, magnetic separators, and linear actuators — foundational to smart factory infrastructure globally.

Grand View Research, Servo Motor Market

Consumer Electronics

45,000 t / yr
Largest end-of-life NdFeB stream by 2035

Miniaturised magnets in speakers, haptics, and wearables — volume-driven, ESG-scrutinised supply chains.

Adamas Intelligence, end-of-life demand analysis

Figures compiled September 2026 and attributed on each card. Where no sector-level magnet forecast exists from a source worth citing, an engineering figure is given instead. Analyst forecasts for the same segment routinely differ by a factor of two — treat any single number as an indication, and ask us for the workings before you plan against it.

Separation and settling — the upstream end of the chain
Separation and settling — the upstream end of the chain